AI Insights · Timothy · October 2024
Top 5 Drawing & Coloring Apps on iOS in Oceania: Q3 2024
Discover the performance trends of the leading drawing and coloring apps on iOS in Oceania during the third quarter of 2024, including insights into downloads, revenue, and active users.
During the third quarter of 2024, the drawing and coloring app category on iOS in Oceania showcased diverse trends in downloads, revenue, and active users. Here's a closer look at the performance of the top five apps in this category.
Color by Number:Coloring Games from Wildlife Studios saw a gradual decline in weekly revenue from about $5.4K in early July to around $4.1K by the end of September. The app's downloads fluctuated, starting at 4.6K in July, dipping mid-quarter, and then peaking at 5.3K in the last week of September. Active users followed a similar pattern, beginning the quarter at 20.5K, dropping mid-quarter, and rebounding to 20.8K by the end.
Color Pop AI - Coloring Book by MWM experienced an upward trend in revenue, starting at $3.7K and reaching $5.4K by September's end. The app's downloads were robust, peaking at 5.6K mid-July, and maintaining a steady rate of around 4.4K towards the end of the quarter. Active users increased steadily from 10K to nearly 11.7K over the quarter.
Coloring Games for Kids 2-6! from IDZ Digital Private Limited exhibited a stable revenue pattern with minor fluctuations, starting at $3.1K in July and ending at $3.1K in September. Downloads remained consistent, around the 2.2K mark, while active users saw a gradual increase from 13.2K to 14.7K.
Disney Coloring World by StoryToys Limited experienced a steady decline in revenue from $3.7K in July to $2.9K by September's end. The app's downloads started at 1.1K, decreasing to 900 towards the end. Active users followed a downward trend, beginning at 2.3K and concluding at around 2K.
Crayola Create and Play by Crayola showed varied performance with revenue fluctuating between $2.5K and $2.4K. Downloads saw a notable spike in early August, reaching 1.5K, before stabilizing around 400 by the end of September. Active users rose from 847 in early July to over 1K by the quarter's end.
These insights, sourced from Sensor Tower, highlight the dynamic nature of the drawing and coloring app market in Oceania on iOS. For more detailed analytics and insights, visit Sensor Tower's platform.